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| OUR SERVICES |
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| Graphic Design |
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Newsletters: Keeping Your PR Current and Consistent
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Newsletters maintain a continuing stream of contact with important audiences, including donors and supporters. They also provide a repeated opportunity for your company to: |
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- Create brand awareness in your target markets.
- Develop regular readers who will consider your company the expert in your industry, and who will support you.
- Introduce new product information that will influence decision-makers (donor prospects and trade publications).
- Preview upcoming products or events or upgrades to existing products and services; build loyalty to brands in competitive markets.
- Entice readers to visit your web site to obtain further details and more information.
- Improve search engine rankings by routinely providing new and relevant content to your web site.
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Contact Us to help you develop and maintain a cost-effective newsletter program that will help elevate your company's position within your target markets and industry. |
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| Communications |
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PowerPoint presentations
Video documentaries
Public Service Announcements/Recordings
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| Public Relations/Media Outreach |
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Press Releases: The Cornerstone of Public Relations
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Knowing the "do's and don'ts" of writing and distributing a press release can determine whether or not it ever gets published.
Key factors that determine the success of a press release are timeliness, newsworthiness, the quality of the writing and, perhaps most importantly, an understanding of the importance of establishing relationships with trade editors and publishers. We have had hundreds of press releases published and have established relationships with many important publications. |
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| Advertising |
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From newsprint size to subways and buses...we've got you covered.
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| Editorial |
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Copy Editing
Proofreading
ImageINK values the power of the written word. We help clients put their best word forward in a variety of ways, from writing press releases and articles to managing publications or editing technical documents.
We have the ability to craft documents from start to finish as part of an integrated marketing communications approach, or work with you to review and polish existing materials. Our writers probe for the essence of your key messages, and then put them into words that inform, motivate or educate your audience.
Our editors are meticulous about every detail...from misspellings, grammatical oversights, and missing punctuation to broken web links and inconsistencies in content, format, and style. High quality, professional proofreading and editing is an essential step in creating materials that present your company in the best light. Don't let a typographical error or grammatical goof send your prospects running to the competition. |
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| Publications Management |
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We know what it takes to keep a publication on schedule, whether it's a once-a-year project, such as an annual report or catalog, or a recurring document, such as a newsletter or journal.
Our editors can establish the production deadlines, coordinate creative resources for design and writing, and identify appropriate printers and solicit print bids. |
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